What will you learn if you choose Tourism and Recreation

Tourism and Recreation - Event Manager

Unlock Your Potential in Hospitality Leadership
Are you ready to lead in the vibrant world of hotels, restaurants, and catering? Merito University’s Hospitality Manager program in Poznań equips you with the expertise to thrive in the HoReCa sector. You’ll master financial analysis tools to assess business performance, learn strategic accounting for hotels and restaurants, and develop skills to recruit and manage multicultural teams. Dive into the art of creating competitive hotel business plans, designing innovative service portfolios, and navigating the dynamic MICE (Meetings, Incentives, Conferences, and Exhibitions) market.

Tourism and Recreation - Event Manager

Global Career Opportunities Ahead
This program prepares you for roles like hotel manager, restaurant director, or hospitality leader on cruise ships. You’ll explore crisis management strategies tailored to the industry and learn how to craft marketing campaigns that drive customer loyalty. With courses like International Business Negotiations taught in English, you’ll gain the confidence to succeed in global hospitality markets. Whether you envision managing a boutique hotel, overseeing a Michelin-starred restaurant, or pioneering a sustainable tourism venture, Merito’s hands-on training and industry insights will set you up for success. Join a community of future hospitality innovators!

Key program features

  • Organisation of hotel and restaurant work
  • Hotel and restaurant service sales management
  • Marketing strategies on the HoReCa market
  • Business plan of a hotel company
  • Hotel company as a business model
  • Hotel and catering facility on the MICE market
  • Management of a portfolio of hotel and catering services
  • Contemporary trends in hotel and catering
  • Crisis management in the hotel industry
  • Human resources management
  • Accounting of small and medium-sized enterprises
  • International business negotiations (subject in English)
  • Team management
  • CRM - customer relationship management [email protected]
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