Part-time - Classes in part-time studies are mainly held on weekends, on average every two weeks. In some fields, classes may start on Friday afternoon if required by the curriculum.
Hybrid - In hybrid studies, classes take place both online via the MS Teams platform and in person in lecture halls.
What will you learn?
Work opportunities
Study program
Practical studies
We teach in a way that best prepares you for the real-world challenges you will face in your professional career.
- Group projects – real business problems.
- Simulations – decision-making in market conditions.
- Internships and placements – experience in companies.
- Lectures with practitioners – market experts.
- Modern tools – current technologies.
- Case studies – analysis of real cases.
Selected major-specific courses
- Advertising and PR instruments
- Business Ethics
- Business Etiquette
- Business project
- Business project
- Communication in local communities
- Copywriting
- Creating the image of the organization in the media
- Crisis Communication Management
- Information search and analysis
- Intellectual Property Protection
- Management Instruments
- Media Law
- Media market
- New media and e-PR
Selected specialization courses
- Social Media Marketing Communication
- Brand Strategy
- Big Data in Marketing
- Visual Communication
Foreign language study
All classes in this program are conducted in English.
Additionally, you will participate in classes where you will improve your foreign language skills.
Internships and practical training
Student internships are an important part of the study program. Students of bachelor's and long-cycle master's studies complete 960 hours of internships (24 weeks), gaining professional experience. If you work in a profession related to your field of study, you can have your internship credited based on your employment. During your studies, you also have the opportunity to take a paid internship. Internship programs are designed by cooperating employers, tailoring requirements to specific positions, which helps you take your first professional steps.
Study completion requirements
You create a major project that addresses a practical or theoretical problem related to your field of study. By studying literature and conducting your own analyses, you work on an original problem-solving proposal. Everything you learn during your studies enables you to create a professional project based on real data and actions. To earn your bachelor’s degree, you must defend this project before a committee. You set the direction of your own project!
Study partners
How to become a WSB Merito University student
You can enroll in a first degree (e.g. Bachelor’s or Engineer’s) program if you have successfully completed your secondary education and have a secondary school-leaving certificate.
Take the first step – register now
Applicants are admitted on a first-come first-served basis. If you are to complete your secondary education this year, or you are studying for your first degree but have not yet earned it, you can secure a place with us by signing up online. Your educational service contract can be drawn up later as you have collected all of the required documents.
Prices
approx. 2500 € (10 400 PLN)
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